Powering a New Era

As nCino grew from a fintech innovator to a global industry leader, the question naturally followed: Does our brand still reflect who we are, and who we’re becoming? This project set out to answer that, taking a critical look at the visual and strategic elements of the nCino brand. What began as a brand audit quickly turned into a full-scale evolution. From refining the colour palette and updating visual assets to redefining the brand’s mission, personality, and voice, every decision was grounded in clarity, consistency, and future-readiness. The result? A refreshed brand identity that not only supports the business today, but scales with its ambitions for tomorrow.

As nCino grew from a fintech innovator to a global industry leader, the question naturally followed: Does our brand still reflect who we are, and who we’re becoming? This project set out to answer that, taking a critical look at the visual and strategic elements of the nCino brand. What began as a brand audit quickly turned into a full-scale evolution. From refining the colour palette and updating visual assets to redefining the brand’s mission, personality, and voice, every decision was grounded in clarity, consistency, and future-readiness. The result? A refreshed brand identity that not only supports the business today, but scales with its ambitions for tomorrow.

Client

nCino

DELIVERABLES

Brand Refresh Brand Book Creative Direction

Year

2022

Role

Art Director